2D Animation involves the creation of characters, elements and backgrounds in a two-dimensional format. These videos tend to quickly connect with the viewers and keep them engaged.
2D animated explainer videos are easy to consume as they provide relevant and crisp explanations of the product’s features and benefits. They also build trust and lead the customer towards the conversion stage.
These are budget-friendly in terms of production. However, it is important to note that some products or services might need cross-sectional detailing. You might need to incorporate 3D animation or a human touch through live-action.
Where can you use 2D animated explainer videos?
Improving customer onboarding experiences on websites or software
Key Benefits of 2D Animated Explainer Videos
Excellent tool for explaining products and services
Strategic placement and usage can multiply conversion rates
Comparatively lower cost of production
Easy to incorporate changes and produce in less time